Junk leads
Students, job seekers and brokers filling your forms. Volume looks fine, pipeline is zero.
Lead scoring + CRM-integrated qualification
Google Partner
Meta Business Partner
Taking new clients
PPC agency in India · est. 2012 Clicks become customers. Ad spend becomes revenue.
We're a specialist PPC agency in India running Google Ads, Meta, LinkedIn, YouTube and Amazon campaigns. ₹8.5Cr+ managed every month, optimized daily, reported against leads and revenue, not clicks.
Zero markup on ad spend
Month-to-month, no lock-in
You own your accounts
Account overview · last 90 daysIllustrative
Client names stay confidential. Here is who we grow: D2C, SaaS, real estate and B2B brands across India, USA, UK, Australia and Singapore.
By the numbers
13 years as a specialist PPC agency in India.
From local service businesses to national eCommerce brands and enterprise B2B, every number below is tracked to a business outcome, not a vanity metric.
₹500Cr+Total ad spend managed
4.8xAverage ROAS across accounts
2000+Campaigns launched
98%Client retention rate
Why most PPC campaigns waste ad spend
Most ad accounts don't have a budget problem. They have a leak problem: junk leads, broad targeting, broken tracking and campaigns nobody has touched in weeks.
Broad targeting
Cold traffic and catch-all keywords soaking up budget meant for buyers.
Intent segmentation + 800-strong negative lists
No attribution
No call tracking, last-click only. You can't scale what you can't measure.
GA4, pixels, call tracking and multi-touch
Set and forget
Campaigns that haven't been optimized since launch, drifting on autopilot.
Daily bid, budget and search-term reviews
Services
PPC management services for every platform your buyers use.
We don't do SEO, social media management or web design. Paid advertising is all we do. Brands and agencies abroad can also outsource PPC management to our India team.
Most requested
Explore Google Ads
Platform
Google Ads Management
Google Partner-certified management of Search, Shopping, Display, YouTube and Performance Max, built around intent and optimized daily for profitable growth.
- Search
- Performance Max
- Shopping feeds
- Demand Gen
Explore Google Ads
PlatformMeta Ads
Facebook and Instagram prospecting and retargeting funnels with creative testing built in.
Explore PlatformLinkedIn Ads
Reach CXOs and decision-makers by title, seniority and company size.
Explore PlatformYouTube Ads
Video campaigns that build demand and drive measurable action.
Explore PlatformAmazon Ads
Sponsored Products, Brands and Display tuned for ACOS and rank.
Explore GoalLead Generation PPC
Multi-platform funnels that deliver qualified leads, scored and synced to your CRM, not just form fills.
Explore GoaleCommerce PPC
Feed optimization, margin-tier bidding and dynamic retargeting.
Explore GoalB2B PPC
Pipeline-first campaigns for long sales cycles and buying committees.
Explore GoalRemarketing & Retargeting
Win back visitors who left without converting, with sequenced ads across search, social and video.
ExploreNot sure which platform fits? We'll tell you, free.
Our audit maps where your buyers are and what each platform should earn you. No obligation.
Get my free audit
How we work
How our PPC management works, from audit to scale.
- 01
Deep audit
We dissect your accounts, competitors and tracking to find exactly where budget leaks. Free, with no obligation.
- 02
Build the strategy
Custom campaign architecture, platform mix and projections built around your margins and goals.
- 03
Launch and track
Onboarding in 1-2 weeks. Conversion tracking, GA4 and call tracking live before a rupee is spent.
- 04
Optimize and scale
Daily optimization, weekly testing, monthly strategy reviews. Budget moves to what's working.
01
Results
PPC case studies: real accounts, real numbers.
Client names withheld for confidentiality.
43% lower CPA while tripling monthly revenue
₹680CPA, from ₹1,200
4.2xROAS, from 1.4x
₹52LMonthly revenue
ROAS from 2.1x to 5.8x across 4,500+ SKUs
5.8xROAS, from 2.1x
₹72LMonthly revenue
97%Feed approval
₹8.4 Crore in bookings from ₹7L/month spend
₹1,400CPL, from ₹3,500
800+Negative keywords
₹8.4CrBookings
340 qualified enterprise leads in one quarter
340Qualified leads
₹4.5CrPipeline value
62%CPL reduction
Trial-to-paid conversion from 4% to 11%
2.4xTrial signups
11%Trial-to-paid
38%CAC reduction
186 demo requests and SGD $660K ARR in 6 months
186Demo requests
$145Cost per demo (SGD)
$660KARR (SGD)
See every result, by industry.
All case studiesWhat to expect
Your first 90 days with us.
No black box. Here is exactly what happens after you say yes, and what you will see at every stage.
- 01Week 1-2
Onboard
Deep audit, conversion and call tracking setup, and a kick-off call with your named strategist, specialist and analyst.
You get: Audit findings and tracking plan - 02Week 2-4
Launch
Campaigns go live with tracking from day one. New structure, ad copy and audiences built around your goals.
You get: Live campaigns and your first weekly report - 03Month 2
Optimise
Daily bid, budget and search-term tuning. First A/B test results and wasted spend cut out.
You get: Weekly reports and a live dashboard - 04Month 3
Scale
A full strategy review. Budget moves to what is working and we plan the next quarter with you.
You get: Strategy review and a growth plan
After 90 days: month-to-month. No lock-in, cancel with 30 days notice.
Start with a free audit
Your team
Named people. Direct access. No junior learning on your budget.
Dedicated team model
An account strategist, a platform specialist and an analytics lead, all named and reachable.
Real-time dashboards
Weekly reports plus live access, so you always know what every rupee returned.
Daily optimization
Bids, budgets, search terms and audiences reviewed every working day.
- Google Partner
- Meta Business Partner
- Microsoft Advertising
- Amazon Ads
Client words
What clients say about our PPC services.
Shared with permission. Names and brands withheld for confidentiality.
-43%Cost per lead in two months
They cut our cost per lead by 43% in just two months while doubling our volume. Hands down the best PPC team we've worked with.
5.5x₹8.2Cr revenue from ₹1.5Cr spend
₹8.2 Crore in revenue from ₹1.5 Crore in ad spend. The numbers speak for themselves. Completely transparent reporting too.
Agency #4The one that stuck
After 3 agencies that over-promised and under-delivered, PPC Agency India was a breath of fresh air. Data-driven, honest, and genuinely skilled.
Industries
Industry-specific PPC for 65+ industries.
Every industry has its own buying cycle, compliance rules and platform sweet spots. We start from a proven playbook, not a blank page.
PPC management pricing · fees from
₹25,000 /month
Custom-scoped to your platforms, spend and complexity. Fees are separate from ad spend, which goes straight to the platforms.
- Audit, strategy, setup and daily optimization
- Ad copy, creative direction and A/B testing
- GA4, pixel and conversion tracking setup
- Proposal within 3-5 business days
Zero markup on spend
No percentage of media, no hidden fees. Your budget goes to the platforms.
No long-term contracts
Month-to-month. Cancel with 30 days notice. We earn the next month.
You own everything
Accounts, data and history stay with you. Always.
Transparent reporting
Full visibility into spend, performance and every optimization made.
About us
A PPC agency in India built for accountable growth.
- Founded
- 2012
- Ad spend managed
- ₹500Cr+
- Monthly spend
- ₹8.5Cr+
- Partners
- Google · Meta
- Clients in
- IN · US · UK · AU · SG
PPC Agency India has managed paid advertising since 2012, and pay-per-click is the only thing we do. No SEO retainers, no social media posting, no web design. That focus is why brands across India, the US, UK, Australia and Singapore trust us with ₹8.5Cr+ in monthly ad spend across Google Ads, Meta, LinkedIn, YouTube, Amazon and Microsoft Ads.
As a Google Partner and Meta Business Partner, our PPC management services cover the full loop: account audits, campaign architecture, keyword and audience research, ad copy, landing page recommendations, conversion tracking with GA4 and call tracking, and daily optimization. Every account is reported against leads, pipeline and revenue, so you always know what your ad spend returned.
We work with Indian businesses running local campaigns, national eCommerce brands and B2B companies with long sales cycles. International brands and agencies use us for PPC outsourcing to India, with dedicated teams working in their time zone and reporting in their currency.
Choosing a PPC company in India comes down to three things: specialists who know each platform, full transparency over your accounts and spend, and proof. We charge a flat management fee from ₹25,000/month with zero markup on ad spend, you own every account, and you can review 34 case studies before you talk to us.
Why hire a PPC agency in India?
You get dedicated platform specialists, daily optimization and revenue-focused reporting at a lower cost than building an in-house team. We've managed ₹500Cr+ in ad spend since 2012 for brands in India, the US, UK, Australia and Singapore.
Which PPC platforms do you manage?
Google Ads (Search, Shopping, Display, YouTube, Performance Max), Meta (Facebook and Instagram), LinkedIn, Amazon, Microsoft/Bing, Twitter/X and app install campaigns.
How much does PPC management cost?
Management fees start at ₹25,000/month for single-platform campaigns. Fees are separate from ad spend and we never mark up your media budget. See pricing.
Do you require long-term contracts?
No. All engagements are month-to-month with 30 days notice. We recommend 3 months to allow proper optimization, but there is no lock-in.
What is the minimum ad spend you work with?
We generally recommend ₹50,000/month in ad spend for single-platform campaigns and ₹1,00,000+ for multi-platform strategies.
How often do you optimize campaigns?
Daily. Bids, budgets and search terms are reviewed every day, with deeper testing weekly and a full strategy review monthly.
Who owns the ad accounts?
You do. Your ad accounts, data and campaign history belong to you. If we part ways, everything stays with you.
How quickly will I get a proposal?
Typically within 3-5 business days of receiving your details.
Do you work with businesses outside India?
Yes. We manage campaigns for businesses targeting India, Southeast Asia, the Middle East, the US, UK and Europe, with calls and reporting scheduled around your time zone. See PPC outsourcing.
Free PPC audit
Make every click count.
Tell us where you are. We'll show you where the budget is leaking and what it would take to scale, free and with no obligation.